Marketing Manager

Imperial Recruitment Group are delighted to announce that we are working in partnership with a foodservice business who are recruiting for a Marketing Manager on a permanent basis.

Salary: £40,000 - £50,000 per annum

Contract Type: Permanent

Location: Bury

Hours: Full time (flexible hours)

Purpose of the Role

To be the keeper of our brand and work along with sales and buying to deliver revenue growth for the business.

Responsibilities:

• Marketing strategy development and implementation.
• Ensuring that our brand values, tone of voice and guidelines are delivered across all marketing activity.
• Create and deliver a content strategy that is relevant to our customers and meets our business ambitions.
• Setting, delivering and reporting on KPIs to ensure our marketing activity is monitored and purposeful.
• Lead the development of our ecommerce platform including any online advertising activity to ensure that we hit our user targets and drive additional revenue via the websites.
• Own the social media strategy and annual plan.
• Mange our publications schedule and marketing calendar.
• Lead on stakeholder events - including webinar schedule, exhibitions, trade shows and site tours.
• Scope our new marketing, digital and ecommerce opportunities for the Group.
• Manage digital platforms and oversee all social media activity.
• Work with third party providers such as design agencies and web developers.
• Manage the Marketing budget.
• Work closely with our Group Sales Director and Purchasing Director.

Experience/Qualifications:

• A background and love for all things marketing - with the desire to continue your learning and development.
• Experience of a wide range stakeholder communication - with a strong focus on internal communication strategies.
• An excellent understanding of digital marketing and experience with e-commerce platforms such as Magento and Akeneo.
• Confident using Google Analytics.
• Ability to confidently navigate CMS systems and effectively upload and manage content.
• Confident and experienced in SEO execution with the ability to make on and off page optimisation, keyword research and gap analysis, link building and a passion for site health.
• Excellent communication and presentation skills with an ability to build rapport and engage with stakeholders.
• Detail-orientated, confident copywriter and proof-reader, organised and deadline focused.
• Ability to prioritise and work on multiple projects at any one time.

For more information on this opportunity please feel free to contact Imperial Recruitment Group. Due to the high volume of applications that we receive we may not be able to respond to every application, however, if you do not get a response within 7 days, please consider your application for this opportunity unsuccessful but we will keep your details on file for other opportunities.