Aquilo recruitment are excited to be partnering with an established exciting business over in Brigg who are looking for a senior marketing executive to join and lead there growing team, the company has an exciting culture and a passion to thrive in their industry. The role would suit an individual looking for that next step or a new challenge with great progression opportunities.
Job Title: Senior marketing executive
Job Overview:
We are seeking a dynamic, results-driven and all-rounder senior marketer to lead our marketing initiatives and drive growth across all of our channels. The senior marketing executive will be responsible for developing, implementing, and executing strategic and creative marketing plans and campaigns in order to attract potential customers and retain existing ones. This individual will oversee brand management, campaigns, trade shows and seminars, digital strategies, CRM, PR, social media strategies, manage a team, and collaborate across departments to ensure cohesive and effective marketing strategies.
Key Responsibilities:
Develop and execute comprehensive marketing strategies that align with business goals.
Oversee the creation and execution of all marketing campaigns, including digital, print, email, social media, and event marketing.
Analyse market trends and customer insights to identify new growth opportunities.
Manage brand identity and ensure consistent messaging across all marketing channels, by adhering to brand guidelines.
Lead and mentor a team, encouraging ideas and creativity.
Collaborate with sales, commercial, and other teams to ensure alignment on marketing initiatives.
Track and analyse campaign performance, providing reports and recommendations for optimisation to discuss with the marketing team.
Oversee and implement the marketing budget, ensuring effective allocation of resources in line with company goals.
Plan and execute trade shows, and sponsorships to increase brand visibility.
Work closely with external agencies and suppliers to ensure high-quality marketing deliverables, including digital, PR, advertising and exhibition contractors.
Qualifications:
Bachelor's degree in Marketing, Business, or a related field
5+ years of experience in a marketing role,
Proven track record in developing and executing successful marketing strategies.
Knowledge of digital marketing channels (SEO, SERP, CRM, CMS, social media, email, content).
Excellent leadership, communication, and organisational skills.
Experience with marketing analytics tools (Google Analytics, CRM, etc.).
Ability to manage multiple projects and work under tight deadlines.
Creativity, adaptability, and problem-solving abilities.
Experience in chemicals, gases, or related field. (Preferred, not necessary)
Familiarity with graphic design software (Adobe Creative Cloud) and content management systems (CMS).
Salary UP TO 35K