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Date Added: Fri 01/11/2024

City Activation Manager

Birmingham, UK
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Company: INSPIRING INTERNS & GRADUATES

Job Type: Permanent, FullTime

Salary: £28,000 per annum

Job Role:

The City Activation Manager is responsible for delivering an exceptional product experience through engagement with adult smokers, dualist, and nicotine pouch users. This role focuses on executing point-of-sale (POS) materials and incentives within stores, playing a vital role in the strategic launch and rollout of clients’ new products. The position is fundamental to the success of these launches and supports in-store activation and brand advertising. This role offers car allowances and bonuses.

Key Responsibilities

Collaboration and Planning:


• Collaborate with key stakeholders to implement strategic activation plans.


• Coordinate with marketing and promotional teams for effective in-store campaigns.

Brand Representation:


• Represent the company with professionalism, enthusiasm, and adherence to regulatory guidelines.


• Promote brand awareness and increase product visibility within assigned territory.

Engagement and Training:


• Engage with store employees and managers to drive product visibility and sales.


• Provide product training and support to effectively promote and sell products.

Reporting and Feedback:


• Deliver day-to-day reporting, ensuring administrative tasks such as KPI tracking and consumer insights are completed.


• Report on store incentive results and ensure correct payout.

Event Coordination:


• Collaborate with other ambassadors and the marketing team for small-scale activations/events, such as expos and trade shows.

Market Analysis:


• Gather, collate, and report on competitor products, including market share, pricing, and availability.

Health and Safety:


• Adhere to all safety regulations and guidelines during promotional activities.

General Duties:


• Perform other duties as required within the department and during promotional events.

Physical Demands:


• Frequent travel within the assigned territory.


• Ability to engage with customers in various store environments.

Behaviours:


• Team player with strong interpersonal skills.


• Driven and determined with a customer-focused mindset.


• Attention to detail and enthusiasm for brand promotion.


• Ability to work under pressure and adapt to changing environments.


• Strong problem-solving skills and a proactive approach.

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