Our client is seeking a Head of Marketing to lead and execute comprehensive marketing strategies that align with business goals and enhance brand visibility in local and international markets. They are based in Ethiopia.

Responsibilities:

• Develop and implement marketing strategies to drive growth and brand awareness.

• Lead market research and competitor analysis to identify opportunities and trends.

• Oversee digital marketing, advertising, public relations, and promotional campaigns.

• Manage and mentor the marketing team to meet departmental objectives.

• Collaborate with cross-functional teams including sales, product, and design.

• Monitor and report on marketing performance metrics.

• Ensure brand consistency across all channels and platforms.

• Manage the marketing budget and allocate resources effectively.

Skills:

• Strong strategic thinking and leadership abilities.

• Excellent communication and interpersonal skills.

• Creative mindset with a results-driven approach.

• Ability to multitask and manage multiple projects.

Qualifications:

• Bachelor's degree in Marketing, Business, or related field (Master's preferred).

• 7+ years of experience in marketing, with at least 3 in a leadership role.

• Proven track record of successful marketing campaigns.

• Experience working in African markets is an advantage.

• Proficient in digital marketing tools and analytics.