Field Sales Representative

Monday - Friday

Salary up to £32,000 OTE £40,000

Company Car or Car Allowance

Overall Purpose of the Role; To deliver budgeted sales targets for a specific geographical territory by managing and developing existing customer accounts and actively prospecting, winning & opening new accounts. Key Relationships; Customers, Field Sales Team, Channel Team, Telesales, Webshop, Marketing Team, Hardware Team, Chef Team, Sales Data Admin, Delivery Drivers and Accounts Receivable.

Main Duties & Responsibilities include;

* To develop existing customer accounts and actively prospect new accounts to ensure sales forecast and revenue targets are met at a ratio of 80% growth from existing customers and 20% new business.

* Visit existing Independent customers, work with them to grow sales looking at lost products, additional products to range/category, NPD, promotions - work with your Telesales buddy to ensure alignment & harmony on customer growth plan - use CE to share notes, actions & next steps.

* Visit and develop nominated national & regional accounts using ABL (Authorised buying lists) and period briefs / activities as issued by the Channel Manager / Executive & in line with agreed visit frequencies.

* Actively pursue & convert new business leads.

* Manage territory on a daily basis achieving required visit frequency by account classification.

* Communicate & agree plan of action with Telesales buddy.

* Actively convert customers to Webshop.

* On a monthly basis share a territory business plan with Channel Sales Manager detailing performance to date & forward actions.

* Use reports provided to establish current trends across account base & identify key actions & objectives by customer to be completed within journey cycle.

* All data to be fully completed within Daily Sales Record & or CE. Weekly calendar to be updated minimum 4 weeks in advance.

* Ensure all customer enquiries to be responded to within 24hours of receipt and to make sure all issues are addressed and resolved as quickly as possible.

* Continual improvement of product knowledge to share with customers to improve sales growth Present samples of products in customer locations when required.

* Deliver launch days for new customers.

* Drive Concept sales in line with allocated targets.

* To manage ROI within all equipment placements across the territory to ensure maximum return on investment, relevant action to be taken if equipment is delivering under investment target.

* To follow agreed company processes and policies for pricing, samples, account opening, credit applications, credit requests, quality control.

* To undertake any reasonable request asked of you by the management team.

* To always represent the Company in a professional and positive manner.

* Identifying which prospect accounts are most valuable and making these a priority.

Experience, Skills & Knowledge Required;

* Passion for Food Great communication skills: verbal, written & numeric

* Competitive, Results Orientated

* Field Sales experience preferably within a Retail Convenience setting

* Problem Solver

* Entrepreneurial

* FMCG Experience

* Structured Selling Technique

* Demonstrable Drive & Enthusiasm

* Good PC & Microsoft Application skills

* Bakery Knowledge