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Date Added: Tue 01/10/2024

Marketing Cloud Intelligence Specialist

London, UK
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Company: ADLIB

Job Type: Permanent, FullTime

Salary: £300 - £375 per day

  • 6-month contract, outside IR35
  • Fully remote, UK position
  • Well known, trusted brand name
Join our client with a greenfield project to build out their Datorama suite. They’ve recently invested in marketing cloud and have great ideas on how they want to implement this throughout. You’ll get involved in the greenfield work to set this up and help them to better understand their marketing data, campaign management, analysis and how ethical their campaigns are, as well as cost and profit.What You’ll Be DoingAs the Datorama subject-matter expert, you will troubleshoot technical issues and stay informed about the latest Datorama features and best practices. You'll collaborate closely with cross-functional teams, including Marketing, IT, and Sales, to ensure seamless data integration and analysis. Additionally, you will train and support team members in effectively using Datorama to meet their analytical needs.In this role, you’ll be key in optimizing their marketing analytics through Datorama, working closely with cross-functional teams to enhance data-driven decision-making. You will be responsible for integrating various data sources, such as CRM, web analytics, and social media platforms, into the Datorama system.Initially you will come in and help set up Datorama throughout the business. You will also develop and maintain ETL (Extract, Transform, Load) processes within the platform, ensuring the accuracy and consistency of data through the implementation of data governance policies.You’ll design and manage interactive dashboards and tracking key marketing metrics as well as reviewing cost, ethics of campaigns and more. You’ll work closely with stakeholders and deal with in-depth analysis. Using these insights, you will provide data-driven recommendations to help optimize marketing performance and strategy.What Experience You’ll Need to Apply
  • 3+ years focusing on data integration and visualization
  • Excellent experience with Marketing Intelligence Cloud (Datorama)
  • Experience with SQL
  • Experience with Looker or PowerBI and Google Analytics
  • Excellent communication skills and ability to manage multiple projects
What You’ll Get in Return for Your ExperienceA day rate of up to £375 outside IR35 and a remote 6-month contract.Next Steps Please apply with your resume and we will reach out to arrange a call!''
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