Communications and Marketing Manager

London (hybrid working - 40:60 office: home)

£57,000 (pro rata)

Job Share Opportunity: Monday, Tuesday, Wednesday (21 hours per week)

Start Date: April 2025

We have an exciting opportunity for an experienced Communications and Marketing Manager to lead the Advertising Standards Authority’s (ASA) marketing and communications functions as we begin implementation of an ambitious strategy to raise awareness of the ASA. You will oversee our digital communications, marketing, training and events functions and to lead on the ASA’s own national advertising campaigns. This is a strategic role, requiring effective stakeholder management with senior, high-profile, advertising industry partners.

We think the ASA is a great place to work. We have a culture that’s open, friendly and collaborative, with a real focus on making the right decisions in the right way and learning while we’re doing it. We welcome applications from all sections of the community, and we’re committed to being a diverse and inclusive organisation, both so we can represent everyone in the UK and so our own colleagues feel comfortable at work.

We operate a hybrid working model and office attendance is required 40% of your contracted hours.

Responsibilities

• Lead, direct and motivate the communications and marketing and team and ensure that members are supported in their personal development

• Lead the ASA’s digital communications function, including the ASA/CAP website, social media channels, video content and email marketing. Ensure effective use of digital communications tools (existing, new and emerging), in line with best practice, to raise awareness of the ASA and reach target audiences in line with the ASA strategy.

• Lead the ASA’s communications and marketing programme with the advertising industry

• Oversee strategic development and delivery of the e-learning programme as part of the wider ASA / CAP advice and training offer, ensuring income targets are met

• Facilitate effective internal communication by ensuring timely and relevant communication to staff of key internal and external developments and news

• As a budget manager, ensure that all activities are delivered on time and on budget

Required skills:

• Degree level education or the ability to demonstrate equivalent level of knowledge and experience

• Experience of successfully operating in a position of responsibility within marketing or corporate communications in a high-profile organisation

• Ability to lead and motivate staff, set targets and manage performance

• Excellent oral and written communication skills and proven ability in applying them in a similar role or context

• Experienced presenter, persuasive and articulate. Willing to represent the ASA on television and radio

• Strategic thinker, able to define and implement a communications strategy in accordance with organisational objectives