Global Marketing Insight Analyst

Up to £72,000

Hybrid - London

A great opportunity to join a leading airline as a Global Marketing Insight Analyst

THE COMPANY

The business is one of the world's leading airlines and they looking to hire a Global Marketing Insight Analyst as they seek to expand their Marketing Effectiveness team.

Joining this team as a Global Marketing Insight Analyst, you'll lead the delivery of quality analysis to influence decision making within the Brand and Marketing teams across the business. With a key focus on the effective use of marketing spend to drive revenue and enhance customer experience.

YOUR ROLE AND RESPONSIBILITIES

• Defining measurement of effectiveness of marketing activity globally
• Provide strong understanding of cross channel effectiveness of marketing investment
• Working across Econometric Modelling, Incrementality testing and more
• Taking ownership of various marketing campaigns
• Working on customer segmentation and delivering cross channel audience insights to support marketing planning and campaigns
• Deliver analysis, reporting and insights to drive business change
• Acting as an SME in marketing performance analysis

YOUR SKILLS AND EXPERIENCE

• Experience in SQL and Python
• Strong background in performance marketing and econometrics
• Expertise in data manipulation and data extraction
• Strong commercial background

THE BENEFITS

• Up to £72,000 + benefits
• Hybrid
• London

HOW TO APPLY

If interested in the role please send your CV to Jordan Victor via the Apply Link below