Senior Business Information AnalystLocation: London | Hybrid (2 days in-office per week)About the RoleOur client, a leading specialist in Trade Credit Insurance, is seeking a Senior Business Information Analyst to support sales strategy, enhance reporting capabilities, and provide valuable financial insights.This role will work closely with sales, finance, and senior management to drive data-led decision-making and optimise business performance.Key Responsibilities* Provide financial insights and data analysis to support prospect meetings and client engagements. * Assist in the execution of sales strategies and the development of compelling sales materials. * Conduct financial and risk assessments for mid-market clients to facilitate informed decision-making. * Maintain and manage data sources to effectively track sales performance. * Support Account Managers in managing and strengthening strategic partnerships. * Analyse customer churn trends and maintain an up-to-date customer database. * Assist with commission calculations and overdue debt reporting. * Contribute to product development and the enhancement of new business offerings. Key Skills & Experience* Strong analytical skills with experience using data analysis tools such as Excel and Power BI. * Excellent verbal and written communication skills. * Confident in engaging with stakeholders at all levels, with strong influencing and negotiation abilities. * Experience in business-to-business (B2B) credit risk analysis. * CICM qualification (preferred). This is an exciting opportunity for a data-driven professional to play a key role in shaping business strategies and driving commercial success.