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Date Added: Fri 01/11/2024

Digital Marketing Specialist

Birmingham, UK
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Company: ARMSTRONG LLOYD - MARKETING RECRUITMENT

Job Type: Permanent, FullTime

Salary: £45,000 - £50,000 per annum, Negotiable

Our client, a well-funded and fast-growing provider of B2B software is currently hiring a permanent Digital Marketing Specialist to join the team.

This exciting role offers the opportunity to join a small but fast-scaling, multi-million turnover SaaS business as number two to the Marketing Director with future development opportunities as the company continues to expand!

The position will be perfect for either a Senior Digital Marketing Executive seeking a step up to Digital Marketing Specialist or Manager, or a Growth-oriented Digital Marketing Manager seeking an opportunity to develop their experience in a combined strategic and hands-on role in a small team.

Location: Remote UK, some travel for meetings periodically in the Luton area (suggested monthly)

The Digital Marketing Specialist responsibilities will include:

  • Inbound marketing strategy support and end-to-end multi-channel campaign management
  • Campaign management and conversion rate optimisation (HubSpot)
  • Deliver and optimise Google AdWords PPC and LinkedIn campaigns
  • Content creation support, working with creatives, and ownership of the content calendar
  • Support channel strategy - partners and affiliates
  • Collaborate with the Marketing Director in growth-led strategic planning

The ideal Digital Marketing Specialist will have:

  • Demonstrable experience in B2B software digital marketing campaign management
  • Proficiency with Google AdWords and LinkedIn campaigns
  • Experience managing inbound marketing campaigns and optimizing conversion rate
  • Content calendar management and supporting the development of new content with agencies
  • Experienced using HubSpot for marketing campaigns and automation management
  • Data-driven approach with strong skills in analysing data, and making key decisions based on data
  • Strong reporting skills and comfortable working in a small team, reporting at C-suite level
  • Software product launch or growth marketing is a small but growing and dynamic company an advantage

Why join as their Digital Marketing Specialist ?

  • Competitive salary & benefits
  • Remote working with occasional office days
  • Opportunity to work with a growing company in the exciting B2B SaaS industry
  • A highly supportive environment and mentoring from the Marketing Director

Armstrong Lloyd is a marketing specialist recruitment services provider. We specialize in the B2B SaaS space and have a variety of similar jobs available. We offer a personal service that will give you the best possible outcome in the recruitment process.

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