Customer Retention Specialist | Huddersfield | Hybrid (3 Office Days) | £30,000 - £35,000 + Benefits

A fast-growing and highly popular fashion retail brand is looking for a customer retention specialist to drive customer loyalty and engagement. With a strong market presence, the company has recently launched a state-of-the-art consumer app and a loyalty points programme to enhance customer experience and reward long-term engagement.

This is a fantastic opportunity to shape the brand's retention strategy and ensure customers stay engaged, satisfied, and loyal. Working closely with the customer service manager, you will plan, create, and deliver targeted, data-driven communications across email, SMS, and WhatsApp.

Key Responsibilities:

Develop and execute personalised retention campaigns across email, SMS, and WhatsApp
Manage and optimise the global retention calendar for timely and relevant customer communications
Lead lifecycle campaigns, including onboarding, retention, and win-back strategies
Create engaging, brand-aligned content in collaboration with the brand team
Build and maintain automation workflows using segmentation and triggers
Use insights from the app and loyalty programme to enhance customer engagement
Analyse campaign performance, monitoring key metrics such as deliverability, engagement, and conversion
Identify trends and opportunities to refine strategies and improve retentionWhat You'll Need:

3+ years' experience in a customer retention role, ideally in e-commerce for fashion, beauty, health, or wellness
Proven ability to create and manage multi-channel retention campaigns across email, SMS, and WhatsApp
Strong knowledge of customer retention platforms, automation workflows, and segmentation strategies
Data-driven mindset with strong analytical skills to optimise campaign performance
Understanding of app-based customer engagement and loyalty programmes is highly desirable
Experience working with subscription-based businesses is a plusWhat's On Offer:

£30,000 - £35,000 per annum + benefits
Hybrid working with three office days per week
The opportunity to shape customer retention strategies for a fast-growing fashion brand
A collaborative and creative team environment with real opportunities to make an impact
Free parking and casual office attireIf you're a customer retention specialist looking to make a real difference in a thriving brand, please apply with your most up to date CV now!

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