A leading digital learning provider is looking for a Marketing Campaigns Manager to join on a 12 month fixed term contract starting in January or February 2025. The Marketing Campaigns Manager will be responsible for targeted go to market campaigns, development of thought leadership content and marketing of large scale events.

Client Details

Our client is a leading digital learning provider with a diverse portfolio and offers this globally.

This role will work closely with the Head of Marketing, wider marketing team and colleagues based internationally.

This is a portfolio management role with no direct line reports.

Our client offers flexible working whether you are interested in a full time contract or a condensed hours/part time contract.

The team meet in the London office and this is where team based in person meetings will take place.

Description

The Marketing Campaigns Manager will be responsible for:

• Develop engaging and high-quality though leadership content for a range of marketing channels, including website, social media, email and print.
• Manage the marketing for the product portfolio for learning content.
• Assembling of customer journeys and understanding customer value propositions to build effective marketing plans.
• Contribute to the development of the overall marketing strategy.
• Continuous data analysis and reporting.
• Create integrated marketing campaigns across multiple channels to drive acquisition and retention across key customer groups.
• Stakeholder management and liaison across the organisation, being the go-to for the marketing campaigns.
• Working closely with the events team to market large scale events both in person and virtually.
• Sticking within the marketing budget as allocated by the Head of Marketing.

Profile

A successful Marketing Campaigns Manager should have:

• A track record of marketing campaign management.
• Demonstrable experience of global marketing and working with international teams.
• Agile approach to working with colleagues across the globe.
• Desirable: B2B marketing background, knowledge and understanding of digital learning or the education sector.
• Experience with digital marketing solutions such as DotDigital.
• Excellent writing skills, with the ability to adapt content to different channels.
• Understanding of website strategies and SEO, direct marketing and digital marketing.
• Excellent stakeholder management and relationship building skills.
• Ability to present data and findings to colleagues.

Job Offer

• 12 month fixed term contract.
• Start date: as soon as possible.
• £45,000 per annum.
• Additional generous benefits.
• Flexible working including monthly in person team meetings in London.
• Option for compressed hours or part time work.

Please note we are only able to consider applications from candidates with full rights to work in the UK.