Position: Social Media Specialist - Hybrid

Location: Warwick

Salary: £30-40K, commensurate with experience

Nicholas Associates has an excellent opportunity for a Social Media Specialist to be based in Warwick.

Our client is an award winning technology company, with a unique and innovative product. They are seeking to recruit a Social Media Specialist to own and scale their organic social presence-building brand awareness, increasing audience engagement, and making our client the go-to name in their industries.

In this role, you'll develop and execute the social strategy that blends video-first content strategies that drive platform growth, build community, and strengthen brand awareness. You'll shape our client's brand voice, creating engaging content, and turning social media into a key driver of audience growth and product demand.

You will bring a proven track record of growing organic social channels, a deep understanding of platform-specific best practices, and the ability to align social content and community activity with broader business goals.

Key Responsibilities:

• ​Develop and execute a platform-specific organic social strategy that aligns with our client's goals, brand positioning and audience insights. Balancing creative storytelling with performance driven outcomes
• Lead the creation, publishing, and optimisation of our organic social content to engage and educate our client's audience, across their channels. Such as Facebook, Instagram, TikTok, YouTube and LinkedIn
• Create versatile content assets, including videos, graphics, and thumbnails, designed for high-impact storytelling and effective repurposing across platforms and campaigns
• Continuously research and stay ahead of platform trends and algorithm changes to optimise content. Testing new hooks, formats and way to storytelling to improve performance metrics
• Collaborate with on-camera creators and videographers to provide creative direction, performance insights, and feedback to optimise content for engagement and retention
• Actively engage with our client's audience by responding to comments, managing DMs, and fostering meaningful relationships with professionals in their industry. Own and scale our client's Facebook Group, creating a hub for discussion and connection
• Partner with other teams to develop organic social strategies that support lead generation, webinars, and other key marketing initiatives
• Analyse and report on performance data, spot trends and use insights to refine content strategy
• Conduct competitor analysis and benchmarks to identify opportunities
• Share insights and learnings from social media efforts with other departments to support broader marketing strategies and enhance brand development

Required Skills:

• 3+ years managing organic social media content and community engagement, ideally in e-commerce brand
• Proven content creation skills across multiple platforms. Such as Instagram, TikTok, YouTube, Facebook and LinkedIn
• Deep understanding of platform trends, audience behaviours and best practices
• Experience with community management and building relationships (comments, groups, DMs and engagement)
• Strong with data to track performance, analyse insights and optimise content.
• Excellent communicator to work with wider team and give detail feedback and reports
• Ability to maintain and adapt brand voice across different platforms
• Strong copywriting skills for posts, responses and social captions
• Proficiency in social media and design tools (e.g. Canva, scheduling platforms)
• Strong organisational skills to manage projects, content calendars, reports and feedback
• Exceptional attention to detail, ensuring accuracy and quality in all published content.

** Please Note - our client is unable to support visa sponsorship

About Us

We are dedicated to fostering a diverse and inclusive community. In line with our Diversity and Inclusion policy, we welcome applications from all qualified individuals, regardless of age, gender, ethnicity, sexual orientation, or disability. As a Disability Confident Employer, and part of the Nicholas Associates Group, we are committed to supporting candidates with disabilities, and we're happy to discuss flexible working options.

We are committed to protecting the privacy of all our candidates and clients. If you choose to apply, your information will be processed in accordance with the Nicholas Associates Group Privacy Notice.